CE marking for exporters: the 6 steps to sell products in the EU
The CE marking shows that a product meets the EU requirements that apply to it, and products in the scope of CE legislation, such as many electrical goods, machinery, toys and protective equipment, need it to be sold in the EU. The manufacturer, wherever it is based, follows six steps set out by the European Commission, and the EU importer checks that they were done.
Checked against official sources: 2026-10
At a glance
The six steps for manufacturers
- Identify the applicable directives or regulations and the harmonised standards for your product.
- Verify the product-specific requirements in that legislation.
- Identify whether an independent conformity assessment by a notified body is necessary.
- Test the product and check its conformity.
- Draw up and keep available the required technical documentation.
- Affix the CE marking and draw up the EU declaration of conformity.
Marking, documentation and scope
The CE marking must be visible and legible, and its components may not be smaller than 5 mm. If it cannot be put on the product itself, it goes on the packaging and accompanying documents. The manufacturer, or its authorised representative in the EU, keeps copies of the technical documentation for the period set by the applicable legislation. The CE marking may only be used for products in the scope of legislation that requires it; putting it on other products is not allowed.
What the EU importer checks
For products made outside the EU, the importer must check that they meet all EU safety, health and environmental protection requirements and that the manufacturer has taken the steps needed to place them on the EU market. The importer keeps the EU declaration of conformity available, makes sure the technical documentation can be provided on request, and must be able to contact the manufacturer at any time. In practice the importer therefore asks the exporter for the declaration of conformity, test reports and access to the technical file.
Step by step
- Ask your EU buyer which CE directives or regulations apply to your product.
- Identify the harmonised standards and whether a notified body is required.
- Test the product, preferably at an accredited laboratory.
- Compile the technical documentation and keep it for the period the legislation sets.
- Draw up the EU declaration of conformity and affix the CE marking at least 5 mm high.
- Send the importer the declaration of conformity and stay reachable for documentation requests.
Documents you usually need
- EU declaration of conformity
- Technical documentation (technical file)
- Test reports to harmonised standards
- Notified body certificate, where required
- Product label and user instructions
Common problems and how to avoid them
What to do: Importers must keep the EU declaration of conformity available; draw it up and send it before shipment.
What to do: Its components may not be smaller than 5 mm; if it does not fit, put it on the packaging and documents.
What to do: CE marking must not be affixed to products outside the scope of the applicable legislation; remove it.
What to do: Step 3 of the Commission's procedure is to check this in the applicable legislation for your product.
Sources
- CE marking: manufacturers European Commission
- CE marking: importers and distributors European Commission
Rules change often. This note is practical guidance based on the sources above, not legal advice. Confirm current requirements with the authority, your importer or a licensed customs broker before you ship.
Trade notes
Common questions
Who is responsible for CE marking?
The manufacturer, wherever it is based; the EU importer checks that the manufacturer has done its part.
What are the steps to get CE marking?
Identify the legislation and standards, verify the requirements, check if a notified body is needed, test, keep technical documentation, then affix the CE marking and draw up the EU declaration of conformity.
How big must the CE marking be?
Visible and legible, with components not smaller than 5 mm.
Do all products need CE marking?
No, only products in the scope of EU legislation that requires it; others must not carry it.
How long must the technical documentation be kept?
For the period set by the applicable directive or regulation.
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